Cookie Policy

Last updated: April 14, 2025.

Introduction

This site uses cookies to enhance your browsing experience, deliver personalized content, and analyze site traffic. This Cookie Policy explains what cookies are, how we use them, and your choices regarding their use.

What is a cookie?

A cookie is a small text file that is downloaded to your device (e.g., computer, tablet, or mobile) when you visit a website. Cookies are widely used to make websites work more efficiently and provide information to the site owners.

Types of Cookies We Use

We use the following types of cookies:

- Session Cookies: Temporary cookies that are erased when you close your browser. They enable basic site functionality.

- Persistent Cookies: Remain on your device for a set period and help remember your preferences and usage data.

- First-party Cookies: Set by Trackmedium when you visit our site directly.

- Third-party Cookies: Set by third-party services integrated with our site (e.g., HubSpot, Google Analytics).

Why We Use Cookies

We use cookies to:

- Enable core functionality such as logging into user accounts.

- Analyze site usage and performance.

- Remember your preferences across visits.

- Enable chat and customer support tools.

- Improve overall website experience.


We may use anonymized IP address data to understand site usage patterns. We do not link IP addresses to other personal data.

Consent

When you visit our website, a cookie banner notifies you of our cookie use. By continuing to browse our site, you consent to our use of cookies in accordance with this policy.

You may withdraw or change your consent at any time by adjusting your browser settings or clearing cookies.

Cookies We Use

Below is a list of cookies currently in use on our website:

1. Online Services
Cookie Name Expiry Description
eValue PHPSESSID When you close your browser This cookie is created temporarily when you login to the account management portal.
2. Functional Cookies
Cookie
Name Expiry Description
cookie_notice_accepted cookie_notice_accepted 1 month Used to determine whether to show the cookie notice to the user or not in case the user already accepted it.
3. Support Tools (HubSpot)
Cookie
Name Expiry Description
Hubspot Chat tool
hubspotutk 1 year

Used to add online chat support to our website. For more information on this cookie, please visit: https://knowledge.hubspot.com/account/hubspot-cookie-security-and-privacy .

messagesUtk
hs-messages-is-open
4. Analytics (Google Analytics)
Cookie Name Expiry Description
Google Analytics _ga 2 years 

These cookies are used to store information on previous visits to our website and visitor referrals by other websites.

To opt out of being tracked by Google Analytics across all websites, please visit: https://tools.google.com/dlpage/gaoptout

_gid 24 hours 
_gat 1 minute 
AMP_TOKEN 30 secs to 1 year
_utma 24 months 
_utmb 30 mins 
_utmc When session ends 
_utmz 6 months 
_utmv 6 months 

Opt-out of Google Analytics tracking: https://tools.google.com/dlpage/gaoptout

Managing Cookies

You can manage or delete cookies via your browser settings. Each browser provides different methods to restrict or remove cookies. Visit http://www.allaboutcookies.org/manage-cookies/ for more information.


Please note that disabling cookies may affect the functionality and performance of the website.

Third-party Cookies

Some third-party tools (e.g., analytics, social media) may place cookies over which we have no control. These are typically performance or targeting cookies.

Changes to This Policy

We update this Cookie Policy when cookies are added or removed, or if legal requirements change. The 'Last updated' date will always reflect the latest version.